1- Hello Kathryn, can you please tell us a bit about yourself?
I am a life-learner and an engineer who has always had a passion for fitness, business and finding ways of improving other people’s lives. I’m always challenging ways of doing things, and I’m usually the first person who says “there has to be a better way”.
2- What are your focus areas and why?
My focus areas are on optimizing fitness and a healthy lifestyle for as many people as possible by leveraging live-streaming technology. I believe we live in such an amazing time where we are more connected and have access to more people than ever before. I also believe this could allow people to go online and give bad advice, so my main focus is getting real, certified personal trainers to clients who need the help and give them peace of mind that they are working with a certified trainer, along with a real education on how to optimize their fitness routine using their own resources from all over the world.
3- Can you tell us about “Your Living-room Trainer”?
Your living-room trainer is a platform that builds a clientele of certified personal trainers and optimizes client’s personal time and space using 1-on-1 live streaming technology. We provide a link where the trainer and trainee can work out for 1 hour that is 100% private and secure. We also take care of scheduling & payments for our trainers so all they need to do is set up a profile, upload their certificate, and set their rates and hours. They never need to worry about giving away private information. Our clients can also have access to free profiles. We have a “pay for what you use” model where there are no memberships, no contracts and no commitments except for the commitment they make for themselves. We truly want to empower people through fitness and we also want our trainers and trainees to have the ability to talk to each other and connect for free before working together to make sure they are a good fit.
4- Where do you think you are making an impact?
I believe we are making an impact on people who need the help of someone live but would not want to use a traditional gym for any reason (intimidation, contracts, monthly fees, time commitment, etc …) & who needs personalized fitness beyond pre-recorded home work-out programs. We also believe we are making an impact on people who may embrace home workout programs, but do not want to risk injuries due to bad form, or lack of results due to plateaus. Personal trainers are truly a valuable asset and our mission is to empower personal trainers to help as many people as possible.
5- What were some of the biggest challenges you encountered while working to launch the company?
There were so many challenges with launching the company, such as how to advertise, how to check to make sure everything is working correctly, and the hardest part, when to say enough with the functionalities and just go for it.
6- Can you tell us about your main services and the way that makes you unique as a fitness company?
Our main service is providing certified personal trainers RIGHT to people’s living-rooms without leaving the house and without a membership or contract. Equipment is optional, and the workouts are all live, not pre-recorded, meaning you could ask the trainer a question right then and there, and have them demonstrate for you.
7- Where do you see the company in the next 5 years?
I see us truly serving the masses, employing many people, building many personal training clienteles, and helping many people reach their fitness goals.
8- What can you tell young people who are pursuing their dreams for a better body?
I would tell them to embrace the body that they have and just be the best & healthiest version of themselves. Don’t worry about what other people look like, just eat healthily and get good quality exercise every day with correct form. I would tell them to not get caught up in quick fixes and all the fitness scams out there and to surround themselves with like-minded healthy people who will challenge them and push them. I would tell them to get a real personal trainer who will be excited for their success, not a salesman/woman disguised as a “coach” or “fitness enthusiast” doing online challenges, but someone who dedicates their lives to fitness, and has studied it and is living the results they want.
9- What are you most excited about at the moment?
We just launched the company, and we are going to start giving away prizes and awards to people who stick with our trainers and are living proof of amazing results. I am excited to see how many people will grow stronger, healthier and happier using this service.
10- The last word or final thoughts?
The year that I have been working on this company has been one of the most challenging times of my life due to many external situations that were beyond my control, but I still finished it, and I still have my family by my side. My final thoughts are this … keep good habits and always move forward no matter what life throws your way. Surround yourself with positive messages and people, and keep the negativity away if possible. If you have your health and your life, you can accomplish anything and live the life you wish to live, not the life you were told you were supposed to live. This is why we exist. We believe that if we can help people optimize their fitness and make quality fitness as accessible as possible, we believe that people will be empowered to go off and do great things. Fit people have more fun, and can do things that the unfit can only watch.