Tuesday, July 5, 2022

Interview with Jamie Norris, Marketing Director at E-Blue Gaming

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1- Hello Jamie, can you please tell us a bit about yourself?
I grew up in a small town in Canada’s far frozen north.
I didn’t have much in the way of influences except for music videos and movies.
I had my first job at 11 and have been working ever since.
At 18 I started selling $2500 vacuums door to door. It paid up to $1000 commissions
and allowed me to travel every day. It started a passion in me for excitement, adventure and at the same time, helping me realise that I wanted to be my own boss.
So a year later in 2004, I started my first web business and basically I haven’t looked
back. Over the years I’ve had lots of ups and downs, learnt a lot and developed a
whole new skill set. Now I use that skill set helping other businesses.


2- What are your focus areas and why?
I consider myself a hybrid. Both an entrepreneur and a digital marketer.
Both have very different approaches and skill sets but combined it’s a powerful and
beautiful thing. Just ask some of my friends.
Being both, I find myself viewing things from a unique perspective.
I don’t see competition, I see opportunity.
So I tend to focus on looking for holes in the marketplace, how to tell a story to bridge that gap and to look ahead to where the audience/customer will be heading.
Most small businesses don’t work that way and are more focused on getting the immediate sale. I don’t want a sale. I want a customer for life.

3- How do you describe E-Blue Gaming in few words?
E-Blue is a trendsetting gaming furniture and gaming gears company.
We’re looking to legitimise eSports and Competitive gaming in North America, so we are focusing heavily on expanding our Gaming Café / eSport arena footprint.
EBlueLogo4- Where do you think you are making an impact?
I believe that with my involvement, E-Blue is seeing wider Brand awareness.
Reaching out to work with Social Media influencers and marketing heavily to a targeted North American based audience, E-Blue is set to garner a large piece of the domestic marketplace.

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5- What are some things that most people don’t know about your job?
So far my whole job has been done sitting in front of a computer.
Some might be surprised that I don’t take part in all the fun that the Gamers having.
But with plans to build a new eSports arena in every major city across Canada and the US, I’ll probably never be sitting still for too long.

6- The gaming industry is ever changing, where do you see yourself in the next 5 years?
In the short time, I’ve been providing my services to E-Blue, I’ve learnt just how big the gaming market is.
With the plans that E-Blue has for the near future, it’s technology advances, partnerships and ambitious growth goals, I see myself being a big part of that success.
I believe that I’ll also be in charge of the eSports arena division.

7- What were some of the biggest challenges you encountered while working with E-Blue?
Currently, the HQ offices for North America are not built yet, they will be done shortly and located in Arizona.
So all communications have been done through Skype and emails.
I’ll be flying back and forth to Arizona to stay on top of things.

8- What are you most excited about at the moment?
I’m very excited to see our numbers by the end of the year.
We have big plans to carve out a chunk of the market that some larger brands have a tight hold of.
I’m excited to work on our Brand outreach program, where we work with Social Media Influencers. I’m most excited to grow our eSport Arenas across north America.

9- What can you tell to young people who want to start a new adventure pursuing their gaming dream?
Just a few years ago most people in the world laughed at people like myself who said we worked online or made money from the internet.
Now it’s almost commonplace and some people expect it.
Don’t give up if you want to design, play, test video games for a living.
All you need to focus on is letting your personality shine through, to always be producing content and to treat everyone like your friend.
Those people will love your content, they’ll subscribe for more of it, and they’ll help share your message.
Building a community around yourself, not matter how big is always the key to success online.

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10- The last Word or final thoughts?
I just want to tell everyone to always be learning.
I hated school, but I loved learning.
I don’t read fiction books, but I read a lot about business and successful people.
I’m always investing in myself to learn about my passions. Business and Marketing. Always develop your skillset. That’s how you become valuable.
Then people will search for you and you’ll be well on your way to reaching your goals.

To know more about Jamie, you can visit his facebook profile here or visit the company websiteTwitter account and Facebook page.

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Noelle Elia
Noelle Elia
is a Financial analyst at PSPC. Graduated from Telfer School of Management, Finance/Accounting with interest to Entrepreneurship and New Media.
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