As someone who owns their own blog, you want to make it a success and have a lot of web traffic coming to it each day. The problem many blog owners face is the fact that they can’t get that traffic that they both need and want. Some blog owners use their blogs to actually earn money, and this can be a major problem if you’re only getting a few dozen or so people to the site each day. Understanding why your blog might not be growing and how to make it a success will allow you to be the blog owner you’ve always dreamed you could be.
Why Your Blog Isn’t Growing
There is a multitude of reasons why your blog is just not growing and getting the web traffic that it needs. New blog owners may not have the fans or followers that they need just yet, but the key is to get people interested in your blog. Older blog owners might notice that their blog is dwindling in the number of visitors it gets each day. Knowing some of the reasons your blog may not be doing so well is the key to changing things for yourself.
Note that the reasons we discuss below all assume you have already created a full-fledged web page by taking the correct sequence of necessary steps. Misconfigurations at that point can also potentially diminish your blog’s effectiveness, but this is a more technical topic for another future post.
1. You’re Not Updating it Enough
Your visitors like fresh content on a regular basis. When a visitor comes to your site and sees posts that are weeks old, it deters them from wanting to come back. When you update regularly and often, you’re going to get people interested in what you have to say. This can increase daily traffic to your blog immensely and make the whole site a success.
2. You Haven’t Incorporated SEO
SEO stands for search engine optimization and it is one of the key factors in getting new people to visit your site. The site should be incorporated with specific keywords that describe your site and its blog posts. When someone does a search for these things on a popular search engine, they will be met with your site. If you aren’t optimizing your site for search engines, new people may have a hard time finding it.
3. You Don’t Have Social Media Incorporated Into Your Blog
We’re living in a time now when people love using social media. They like following Twitter and Facebook accounts of some of their favorite online heroes. If you don’t have social media incorporated into your blog and have pages specific to your site’s domain, people only have your site to go to. People who religiously use social media might find this to be annoying, and so they might not go to your site.
4. Your Posts are Boring
Part of being a good blog owner is keeping your posts interesting for people to read. Many blog owners get into the rut of always writing paid posts on their blog, but these can be quite boring to read. You want to have a good mixture of paid posts and personal posts on your blog to keep your fans coming back for more.
How to Make Your Blog More Successful
Your blog can and should be a complete success for you because this can help you to bring in more money through pay per click advertising and paid blog posts. There are a lot of ways for you to create a successful blog that people are going to want to visit on a daily basis from their computers and mobile devices.
1. Make Sure Your Site is Compatible with Mobile Devices
Many people nowadays are going to want to visit your site from their smartphones or tablets. If your site’s design and template is not compatible with mobile devices, people are left to visit the site just using their laptops and computers. In an age where most people check things out on their mobile devices, it’s important to have a design that allows people to use these things when visiting your blog.
2. Link up with Other Blog Owners
Network with other blog owners can help you to get more of a following on social media. What you’ll want to do is become friendly with other blog owners and share their content.
3. Update More Frequently with Useful Information
Try not to just use your blog to write paid blog posts because your readers may find this annoying and tedious over time. Keep the blog fun and personal with some personal blog posts that people can read and even comment on.
By having a successful blog, you will find that it is more likely that you’ll have fun building a blog. When you’re losing fans and site visitors, it can sometimes feel like a waste of time to update your blog as often as you do. This is why it is so important that you consider these tips on why your blog might not be a success right now, but what you can do in order to make it a success and get more people to visit it. You will find that having a lot of site visitors gets you the recognition that you need to establish your very own online presence.